Beautifully illustrated ads that originally appeared in the comics section of the Sunday paper. They sold recently on eBay for a large sum.
50 pieces of Bazooka bubble gum for 79¢? A Spider-Man costume for $1.98? Speaking of which, the Ben Cooper Spider-Man costume is probably the first Marvel licensed product, originally appearing in 1963, just a few issues into the comic’s run. It’s got a very interesting story that you can read at Hero Envy.
Why is Spiderman’s coloring so wrong? Everything else is done so well.
That’s the way the costume was originally produced. The colors weren’t corrected until some point in the ’70s.